About Danielle Purcell

Danielle Dani Purcell Laguna Beach, CA Real Estate Agent Headshot

Agent Details

Meet Danielle

Danielle “Dani” Purcell
Founder/Broker | Team Laguna Real Estate

With over $1 billion in real estate sales and more than 37 years of experience, Dani has built her reputation on closing deals and knowing what it takes to get them across the finish line.

A Laguna Beach resident since 1968, Dani combines deep local knowledge with commanding negotiation skills, strategic marketing, and a resourceful approach to complex transactions. She recognizes opportunity, anticipates obstacles, and negotiates tenaciously to protect her clients’ interests.

As Founder/Broker of independent Team Laguna Real Estate, Dani delivers direct access, candid advice, and decisive leadership. From oceanfront estates to investment properties, she brings personal commitment to every detail and relentless focus to the result.

Dani serves on the Board of Directors of the Boys & Girls Club of Laguna Beach.

Client Testimonials

Gary (Buyer/Seller)

Gary (Buyer/Seller)

Danielle is just outstanding! I have never trusted someone more. What’s terrific about her is that she doesn’t waste anyone’s time. With her vast experience and community network, she is always three steps ahead and has everyth...
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Tiffany (Buyer/Seller)

Tiffany (Buyer/Seller)

Danielle is a real estate angel! This is the third home Danielle has found for me in beautiful Laguna Beach. She has an unparalleled understanding of the Laguna Beach real estate market and will tell you when a home is not a go...
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Azadian (Buyer)

Azadian (Buyer)

There is no harder-working real estate professional in the biz. She does not know the meaning of "no." I cannot say enough about her attention to customer service and her always striving to deliver for her clients.
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Sarah & Greg  (Sellers)

Sarah & Greg (Sellers)

Danielle, you go above and beyond the call of duty in your job! I am honored that we can work together!
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The Johnson Family (Bought/Sold/Repeat)

The Johnson Family (Bought/Sold/Repeat)

We have enjoyed working with Dani for 25 years. She helped us find summer rentals for over 10 years and then helped us find and purchase an Oceanfront home. This year, she will help us sell that house and purchase another. We r...
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William F. Seller

William F. Seller

Danielle brings a rare combination of knowledge, energy, and commitment to the table, and she has consistently delivered superb tenants and brokered the best deals we could have hoped for. She knows Laguna Beach and what goes o...
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Caren & Michael (Buyers)

Caren & Michael (Buyers)

Danielle made purchasing our first home a breeze. She was always enthusiastic and responsive, and gave valuable insight and expertise. She is truly the 'Real Estate Queen"!
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Chris O (Buyer)

Chris O (Buyer)

Dani, this is why I do business with an expert in her field. You follow up after the sale or lease. You recognize the value of service beyond the minimum required. You establish credibility with your client. You will be my real...
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SRB (Seller)

SRB (Seller)

Danielle is a realtor far beyond the rest and beyond what we've become accustomed to expecting. She goes above and beyond, won't settle for the least she can get away with, and serves as a trusted advisor all the way through th...
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June (Seller)

June (Seller)

I am blessed to have had a 15-year-plus relationship with Danielle Purcell and Team Laguna. Danielle has an astute knowledge of the Laguna Beach market and, therefore, has been able to give me the best and wisest advice. Her en...
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Bill & Martha (Buyers)

Bill & Martha (Buyers)

We felt very confident that Danielle Purcell would find the home of our dreams. The real estate transaction went smoothly. Overall, our purchase was a great experience! Danielle and the team are very efficient, knowledgeable, a...
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